ActiveCampaign

What differentiates ActiveCampaign from other similar products?

The thing that I believe makes ActiveCampaign different from others is its ability to provide built-in CRM and Event Tracking features, which are much limited in other platforms.

What is your favorite aspect of this product?

I have been using ActiveCampaign as it allows smart integrations and strong connections with third-party sources, making my work much easier. Its built-in CRM has also proved very handy in doing efficient management of contacts and sales pipelines all under one platform. While using any email marketing software, one thing that matters most is its ability to land emails in subscribers’ inboxes, and ActiveCampaign has really proven its name in the market for this. Along with this, it also provides free migration services, which helped me in the transition process.

What do you dislike most about this product?

There's nothing much to dislike about ActiveCampaign as it checks all the boxes needed or required for email marketing and much more.

What recommendations would you give to someone considering this product?

If you are switching to ActiveCampaign, I would recommend you to make use of the Free Migration Service feature, which helps in saving time and completing the migration of contacts, lists, and automations.

What differentiates ActiveCampaign from other similar products?

This tool lands approx all the emails in the inbox which make me most out of it and also high class templates make it more creative helps me to generate leads for my business. This tool also help me to write effective content and subject for my email marketing campaigns.

What is your favorite aspect of this product?

I can schedule email campaign and check the stats how many email are hitting the inbox and how many people click on the emails that's make my to analyse email marketing campaign and check which one is doing well. This tool provides quality template which I can customise in short time.

What do you dislike most about this product?

Its very smooth and good for business.

What recommendations would you give to someone considering this product?

Hit inbox and provide good template to generate leads

What differentiates ActiveCampaign from other similar products?

Unlike other email marketing software, it excels in automation. It helps us to generate an event-based work line by integrating email marketing with CRM, and sales automation. Such standards of customization and automation are more wide-ranging as compared to its competitors. It unified CRM and email marketing on a single platform.

What is your favorite aspect of this product?

The automation features in it are top-notch. It is capable of making a multi-faceted workflow that is also event-driven. Such workflow permits us to deliver the messages to relevant persons at the right time. Also, its in-built CRM capabilities have proved a game-changer for my business, as it emerges marketing and sales seamlessly along with helping our teams to track and manage leads and automate follow-ups.

What do you dislike most about this product?

I have noticed while working that ActiveCampaign’s advanced CRM tools and automation workflows come with steep learning curves. The beginners of my organization need supervision and training when working with this software, thus creating an overwhelming atmosphere for learners.

What recommendations would you give to someone considering this product?

It is an incredibly productive platform for email marketing. However, it demands regular maintenance and setting with the evolvement of your work so make sure that your internal resources are capable enough to keep that leap along with proper observing of campaigns and performances.